Pressure group from the country side has criticized the Cisco’s broadband readiness survey conducted last week.

According to the survey, the UK was placed poorly to reap full benefits of the latest online services. The survey suggested that its infrastructure was surpassed by countries like Bulgaria. At the same time it added that the present UK’s infrastructure was doing well and met with the modern needs.

However, according to Business Association (CLA) and Country Land, this was not correct for rural broadband users all over the UK. Henry Aubrey-Fletcher, president of CLA said that although they believed that the UK’s present infrastructure fails to meet the demands of the user they couldn’t see eye to eye with the comments passed by Cisco’s suggesting about the UK broadband meeting with the future needs of the country.

According to him, broadband users in rural and remote areas deal with poor broadband connection and this have affected the rural business badly. He also mentioned that governments must invest with the private partners thereby bridging the gap of rural economy in the UK and improving them to its full length.

The CLA even mentioned the insufficiency of the government’s broadband targets published in the Digital Britain report. According to Aubrey-Fletcher, the survey reported 4.75Mbps as the Global download speed. This emphasize that the government is wrong when it says that it wishes to increase broadband speeds of up to two Mbps in the UK. He suggested that UK will be far behind concerning its connectivity. The government should realize that UK should target for 10Mbps broadband speeds in order to match to the global standards.

CLA said that about 42% rural homes all over the UK have insufficient broadband speed.

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